'We started this brand because we want to change the narrative.' —

HILL CITY: The idea of ‘high-performance’ has been traditionally marketed to ultra-athletes, power suits, and outdoorsmen. And we’re taught from a young age to compartmentalize our lives based on those outdated archetypes.
How we should act. What we should wear.

But living an active lifestyle means more than that.
We’re athletes, innovators, and adventurers—but also fathers, partners, and friends. At any given moment, we are all of those things at once. Our needs change with every aspect of our lives. We don’t just want high-performance. Our lives demand it.

So we got to work;
creating one brand that performs in every aspect of real life.
The best possible versions of the clothing we love.
Where versatility and function merge with streamlined, forward-thinking design.
High-performance used to mean one thing. Today, it means everything.

#WEAREHILLCITY
High-Performance,
Re-Defined.

Hill City | Men's High-Performance Clothing, Redefined

Hill City designs men's clothes that get you through all the activities of your day without having to change clothes.

Welcome to TheJourney!
'Not all those who wander are lost.'

This is fashion in its widest sense:

Dark Fashion
Darkness in fashion is seldom bland.
Even where it fails, its objective is to make its mark, whether one of elegance or uniformity, modesty or dangerous seduction. Like red wine rather than white, it can suggest sophistication, even opulence; like the darks of professional makeup—the art of smoky defining shadows and dark lipstick—it can obscure what we find less appealing and hint at mysterious qualities that a scrubbed-clean face couldn’t hope to inspire. —Article by Nina Edwards via the Paris Review

Article: Dark Fashion

To ignore the unspoken rules of dress is to draw attention to oneself and to seem to make a critical statement about the status quo as if one knows better.

We may not think we give a damn about what we wear, but still, we can find ourselves caring very much when even the smallest aspect of dress feels curiously unlike ourselves, as for a conservative dresser in a tie that is brighter or fractionally wider than his custom. It may be important to a person that their clothes do not look cheap—or, to another, too new.

Black is the color of formal clothing, of the cowed and of the law-abiding, of Romanticism, of wandering religious fanatics, of mourning and of tired workaday uniform. It is armor against the status quo, but it is also considered erotic and has been adopted by the sex industry. It is by far the most common color, or noncolor, of everyday trousers, skirts, and shoes. Whether elegantly formal or informal, black clothing has increasingly become “the emblematic color of modernity.”

Today dark clothing has become ubiquitous.
It can be sexy, flattering, neutral, daringly individualistic, and even subversive.
Dark Fashion, 'fashion in its widest sense'. —

Dark Fashion

Darkness in fashion is seldom bland. Even where it fails, its objective is to make its mark, whether one of elegance or uniformity, modesty or dangerous seduction. Like red wine rather than white, it can suggest sophistication, even opulence; like the darks of professional makeup-the art of smoky defining shadows and dark lipstick-it can obscure what we find less appealing and hint at mysterious qualities that a scrubbed-clean face couldn't hope to inspire.

'CASHMERE IN LOVE'? We totally get it:

Cold Weather Elegance!
Cashmere In Love is a luxury Ready-to-Wear brand uniquely focused on knitwear. Based in London, the brand’s ethos centres on head-to-toe cashmere as a lifestyle, offering a modern take on contemporary dressing.

Marrying the concepts of East and West, tradition and modernity,
Cashmere In Love’s bold and empowered feminine aesthetic makes subtle nods to borrowed masculine shapes, and is grounded in traditional elegance. Designs move beyond the expected, allowing women to feel daring and fashion forward in looks that are bold in both cut and colour.

Materials are key to the brand’s central philosophy, using only the finest cashmere yarns sourced from inner Mongolia. Different weights and blends of cashmere are offered through the seasons, combined with wool, cotton and exquisite silks to ensure there are styles suited for every occasion and climate. Unique embellishments including custom-made beading and tastefully opulent embroideries and lace details serve to enliven collections. Each garment is hand-made, encouraging the wearer to cherish items beyond seasonal purchases.

Cashmere In Love offers luxury staples for a modern, contemporary wardrobe.

Advanced Contemporary Cashmere for Distinct Feminine Expression

London based luxury Ready-to-Wear brand uniquely focused on knitwear. Cashmere In Love's ethos centres on head-to-toe cashmere as a lifestyle, offering a modern take on contemporary dressing.

The Golden Record: Decoding Images—

From the Voyager Golden Record
Maybe extraterrestrials will be able to figure this out after all.
Article by Cory Zapatka via The Verge: Decoding images from TGR

 
More than 11 billion miles away from Earth,
two small discs are rocketing through space at speeds in excess of 37,200 miles per hour. Their journey started in 1977, when NASA sent the two Golden Records into space, bolted to the Voyager 1 and 2 spacecraft. The records contain a treasure trove of information about our home planet, including sounds, songs, and images from Earth.

At the moment, the records are just hangers-on to the Voyagers’ current mission,
to document the outer limits of the Sun’s influence on the Solar System. By 2030, however, both Voyagers will cease communicating with NASA, but they will continue sailing through space. At that point, they will have only one mission: continue on with the Golden Records in hopes that another advanced civilization, somewhere in the galaxy, intercepts them.

The audio contained on the record should be fairly easy to decode — extraterrestrials will only need to figure out the correct speed and rotation of the disks, place the included stylus within the grooves of the record, and jam out to Chuck Berry, Mozart, and the sounds of the Earth.

The First Ever Decoded VGR
Take a look at TheVerge video to see how they decoded the Golden Record — and maybe give it a try yourself.

Donating their time and expertise to the project,
engineers at Colorado Video projected each Voyager slide onto a television camera lens,
generating a signal that their machine converted into several seconds of sound per photo.
A diagram on the aluminum cover of the Golden Record explains how to play it and decode the images. Four decades later, Ron Barry followed the instructions and decoded the images on the Voyager Golden Record

How to decode the images on the Voyager Golden Record

https://www.youtube.com/watch?v=ibByF9XPAPg Editor's note: Forty years ago today, NASA launched Voyager 1, the second of two spacecraft on a grand tour of the solar system and into the mysteries of interstellar space. Attached to each spacecraft is a Golden Record containing Earth's greatest music, spoken greetings, "Sounds of Earth," and more than 100 images encoded as...

Personal Style: Delivering Style with Passion―

Bugatchi: Heritage
True style springs from passion, and passion is ingrained in every Bugatchi collection.

From its very first collection, Bugatchi embraced innovation, elegance and resilience, customizing and designing, throughout the years, masculine fashion for a world that changes fast and where lifestyles are inevitably dictated by new and newer technology.

Bugatchi is a collection-driven global brand carried by an unwavering commitment to style and sophistication, and to offer the essentials of a man's wardrobe in time-honored designs that reflect the ease of elegance at work, on weekends and in between. Personal Style
For the modern man, Bugatchi offers a cosmopolitan look that is undeniably refined in a complete collection that proposes functional and fashionable pieces to dress him from head to toe and let him showcase his entire essence in one glance.

Bugatchi brings the passion in men's clothing

Classic and timeless, or bold and colorful, Bugatchi collections reflect a man's strength and sensitivity. ― #BugatchStyle!

Bugatchi | Men's Clothing Online | Luxury & Designer Clothes Shopping Bugatchi

Bugatchi | Men's Clothing Online | Luxury & Designer Clothes Shopping

Personal Style: Every Detail Matters with —

Mack Weldon; styling in a smooth finish and sophisticated look that feels as good on the couch as it does around town. Mack Weldon is about the fusion between old-school quality and modern day technology.

It is said: 'During our brand creation, we discovered Weldon, an early 20th century underwear company in both marketing and product design - very similar to the brand we were creating. We embraced the name, flipped it a bit and made it ours.'
— Mack Weldon

The Mack Weldon Difference:
It’s all about the fabric and construction.
MW uses Lenzing Modal® (made of 100% natural beechwood) which is anti-microbial (prevents odor), manages moisture and keeps you cool. When blended with cotton it actually creates a softer, more luxurious feel.  Seams are designed to stretch and recover, different materials of effective reaction to keep you comfortable where it counts (18-Hour Jersey, micro pique cool zones, stretch rib between legs).

A GROWN-UP MAKEOVER: ACE COLLECTION SWEATS!

ACE COLLECTION SWEATS!

The 18-Hour Jersey
Mack Weldon's signature blend of long staple cotton, Lenzing Modal and Lycra, is the MW choice for all undershirts and classic underwear styles. The result?  It’s simply the softest most comfortable underwear on the market today. To ensure the least amount of garment shrinkage, the fabric is allowed to rest peacefully, unrolled for 18 hours before cutting and sewing.

Daily Performance Wear
Mack Weldon is designed "for daily wear" but many of Mack Weldon wearers loved how the product performed in the gym and on the court. It's meant to fit close to the body, but never tight or restrictive so it's a good balance of compression and long-term comfort. As for the undershirts, the cotton/modal blend wicks moisture and keeps everything cool on hot days.
So, while not designed specifically to wear for sport, it's nice to know that you can.

Labels on the Outside
When designing the line, Mack Weldon's LOTO style; were inspired by some vintage military issue product that had print on the outside of the garment for easy sorting and identification by the wearer. So there is some thoughtful purpose there in design and style: unique and relevant. Also, not allowing the lettering to come between your skin and the soft 18-hour jersey. Learn more about Mack Weldon—
The Lifestyle brand designed with purpose . . . FEEL IT TO BELIEVE IT!

Mack Weldon

Mack Weldon makes great underwear, t-shirts and socks. Smart designs. Performance based fabrics. Superior functionality. We are a direct to consumer, e-commerce based business - which means no more department stores and no more malls - rejoice!

For women who live and breathe personal style —

The Zoe Report: A trusted destination made for and by women who live and breathe personal style.

The Zoe Report delivers the need-to-know in fashion, beauty, lifestyle, and everything in between. That means TZR highlights the must-have looks of the season, give you expert advice on the latest beauty finds, show you ways to upgrade your home, and even help you rationalize buying that investment piece.

The Zoe Report's shopping-driven content 
TZR editors seek to empower women to build, experiment, and cultivate their own look, acting as a virtual stylist with deep expertise about the latest trends, where to find them, and how to wear them — before anyone else does.

But above all else, TZR recognizes that style is more than just indulging in the trend cycle — it's the ultimate form of self-expression, no matter how expansive or tiny your closet may be. The Zoe Report; here to help you look — and feel — like you.

The Zoe Report | Style Articles, Fashion Advice, Beauty Help & More from Rachel Zoe

The Zoe Report is a daily online style destination curated by stylist and Editor in Chief Rachel Zoe. Be glamorous every day with fashion, beauty and lifestyle picks directly from Rachel's team of editors and stylists.